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Company News & Updates

Join Arbor’s Earth Day Campaign!

This Earth Day, we’re doing something we’ve never tried before: We’re going to try to set a new one-day record for the total number of gas fill-ups we eliminate from the atmosphere!

Starting at midnight tonight and going through midnight tomorrow, when you select and purchase the elimination of any tank of gas in the Arbor app your purchase will count toward the campaign total! So whether you drive a Prius or a Suburban, your gas elimination purchase through Arbor will make you both climate positive AND help the Arbor community reach its goal.

Our initial goal is to eliminate the impact of 20 tanks of gas. Fund the elimination of a tank you’ve purchased recently with Arbor tomorrow and join the rest of our community in reaching our goal!

Why gas?

We decided to focus on gas because, as pandemic restrictions lift around the country, we’re all starting to drive again–and every time we use a tank of gas we’re releasing hundreds of pounds of carbon dioxide into the atmosphere. This directly contributes to the climate crisis.

With Arbor, however, you can easily purchase the removal of a gas-tank’s-worth of carbon from the atmosphere, erasing your negative impact on the climate. It’s an easy, affordable step we can all take to have a positive impact on the planet. So as we all begin to emerge from multiple months of pandemic lockdowns, we picked gas purchases as the activity we’d focus on for Earth Day 2021.

How much impact will this have?

Great journeys are comprised of multiple small steps. In a similar way, every action we take has an impact on the climate–the question is whether it’s positive or negative. With Arbor, you can turn even negative actions like using a tank of gas into a net-positive for the climate and help reverse climate change.

Although 20 tanks of gas is small in the grand scheme of things, it’s not insignificant–it’s about half of what an average American purchases in a year. Alternatively, it’s about 9,000 miles of driving–the equivalent of driving from New York to LA three times (or the distance from Lisbon, Portugal to Magadan, Russia if you were to drive the entire length of Europe AND the Trans-Siberian Highway!)

That’s a lot of impact.

How do I follow along?

If you’re an Arbor user, keep your phone handy–we’ll be sending out updates (as app alerts to your phone) all day! We’ll also be sending out updates via our email list and social media channels.

Sign up for our email list and get on the waitlist for Arbor on our home page.

If you haven’t already, follow Arbor on social media:

How else can I help Arbor fight climate change?

Tell your friends to sign up for our waitlist (tell them to add their email address here)! We’ll keep them updated on climate change & how our product is developing and get them early access to the app.

We’re rolling out a ton of exciting new features to the app over the next few months, and we’d love to get their reaction & feedback too! (Plus: The more people in the Arbor community, the more impact we can have!)

This climate change stuff and all is great, but can you just show me cute videos of polar bear cubs?

Sigh.

OK, how’s this?

Categories
Company News & Updates

412 Joins the Greenhouse Accelerator Program

Today, the 412 Technology team is excited to announce that we have been invited to join the 2021 Greenhouse Accelerator program! This is significant news for us, and it validates the path we’re on to building an platform and community dedicated to helping reverse climate change.

Our organization joins an established group of innovative startups in the environmental and sustainability space.  Based in Atlanta, GA, the Greenhouse Accelerator program provides networking, advice and investment to entrepreneurs and startups working in cleantech and sustainability. The core of the program is pairing startups with an “accompagneur”, Greenhouse’s name for mentor, drawn from the program’s diverse professional network who can kick start production, provide guidance and feedback and help with 412’s community impact. 

We are incredibly fortunate to be able to take this next step with the Greenhouse.  Our organization has spent time over the past few months getting to know their leadership and team. The opportunity to get formally paired with an accompagneur to refine our product means we’ll be able to have a swifter and more significant impact on the climate crisis.

For startups like us who become accepted into the program, the Greenhouse Accelerator’s services remain complimentary. If we continue to strengthen and formulate success, the program expects our organization to help other new and emerging cleantech startups with advice and consulting. We are thankful for this opportunity to work with Greenhouse Accelerator and excited to help build the overall sustainability ecosystem in Atlanta and the Southeast!

Please contact us at info@412technology.com to learn more about how we’ll participate in the Greenhouse Accelerator program. Interested in being an early user of Arbor? Sign up here to get the app.